“There are moments in life when we come across our own Personal Black Swans — the rare, unexpected events that change everything we thought we knew.”
Mine led me from large-scale enterprise commerce to a single decision: to do fewer things, for fewer clients, exceptionally well. After years as a Magento 2 developer turned tech lead, I’d seen how much value gets lost inside big agencies — in handoffs, in account layers, in work that optimises for billable hours instead of outcomes.
So in 2021 I started Lucid Modules in Taipei, Taiwan. The idea was simple: be the expert the client actually talks to. No bloat, no bureaucracy. When you work with us, you work with the person writing the code and mapping your systems — in your timezone, on your problem.
We eliminate the operational chaos of disconnected systems — so teams stop doing manual work and businesses can actually scale.
That focus is the whole proposition. We go deep on Magento 2 and on the integrations that connect your store to the ERP, CRM, and logistics systems your operators live in. We measure what changes. And we hand everything over — you own what we build.
It’s a deliberately small operation. That’s not a limitation — it’s the point.